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Akio Toyoda

President of Toyota Motor Corporation, 2009–2023; chairman from 2023

Japan

Business and finance

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17 answers

Question How has a failure, or apparent failure, set you up for later success? Do you have a favourite failure? Failure & regret read 81 other answers →
People fail because they’re taking on new challenges. If they don’t fail, it’s because they’ve only set themselves small goals, and they’ve placed themselves in a safe environment where they aren’t taking on challenges.
Recorded Toyota Group employee, Akio Toyoda’s Juku on Quality, Toyota Times, 27 December 2021 source ↗

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