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Susan Butcher

Dog musher; four-time winner of the Iditarod Trail Sled Dog Race

Recorded said elsewhere, not written here
I feel that because I challenge myself so often, sometimes I will fail. This is, to me, the essence of competition — that there will be both winners and losers. But I have great faith in myself that I will turn this loss into something positive.

Academy of Achievement interview, 29 June 1991 source ↗

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Melanie Perkins Co-founder and chief executive of Canva
To launch Canva, we needed investment and a tech team. Finding the right people for both took two years but there is always a lot of rejection for entrepreneurs in their early days. But every time we got a hard question or a reason why people wouldn't invest, we stayed focused on what we could change. I revised our pitch deck after every meeting, more than 100 times in one year, to answer the questions or fix the reason for rejection from the last time. You just have to keep going. The normal thing to do after your 100th, 80th or even 20th ‘no’ would be to stop, but you just have to persevere.
Recorded Irish Tech News interview source ↗
Adam Peaty British swimmer; Olympic champion 2016 and 2021
When I lost that 100m final I spiralled. I went quite aggressive. It is an Adam I don't really recognise.
Recorded BBC Sport, 24 July 2024 source ↗
Warren Buffett Chairman and chief executive of Berkshire Hathaway, 1970–2025
My first mistake, of course, was in buying control of Berkshire. Though I knew its business - textile manufacturing - to be unpromising, I was enticed to buy because the price looked cheap. Stock purchases of that kind had proved reasonably rewarding in my early years, though by the time Berkshire came along in 1965 I was becoming aware that the strategy was not ideal. If you buy a stock at a sufficiently low price, there will usually be some hiccup in the fortunes of the business that gives you a chance to unload at a decent profit, even though the long-term performance of the business may be terrible. I call this the "cigar butt" approach to investing. A cigar butt found on the street that has only one puff left in it may not offer much of a smoke, but the "bargain purchase" will make that puff all profit. Unless you are a liquidator, that kind of approach to buying businesses is foolish.
Recorded Berkshire Hathaway annual shareholder letter, Berkshire Hathaway Inc., 2 March 1990 source ↗
Well, maybe it was successful in the end. But, I mean, to get there - one of the things that I talk about is not to be afraid of failure because you're going to fail. And I was 19 years old. I was competing in the Mr. Universe contest, and I lost. I had movies that went in the toilet. I have had policy issues and referendums that went in front of the people that I lost. And, of course, in my personal life, you know, my marriage is a big loss. So there's a lot of losses and failures that I've had. And I think that it is important that we recognize that. But no matter what it is, I always had an exciting life and always chased something, and that made, to me, the whole thing worth it. I always felt I was enriched by the fact that I always knew where I was going. And then there were some things that were unexpected. Like, running for governor was something that kind of unfolded only because there was a recall election.
Recorded A Martínez, Morning Edition, NPR, 6 October 2023 source ↗

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