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The question

Which quality in your friends matters most to you?

Originally asked

Vanity Fair, to its interview subject, The Proust Questionnaire

A fixed Vanity Fair Proust Questionnaire item asked across its three-decade archive, with independent variants in friendship and profile interviews.

You answer as yourself. Nobody on FLAPSS answers as anybody else.

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Question What worries you about getting older? Time & hindsight
I go in every day to the office. I don't accomplish hardly anything. I mean, in terms of – it just takes me way longer to do things. And Greg is so good. It was kind of embarrassing how good he is, because he has covered – you know, we've got about 200 businesses within Berkshire, you know, that came about, and I can't name the manager's names or their wives names, or – and I haven't seen them, you know, in a long time. It's easier just to write the letter once a year and kind of do my own thing. Greg covers more ground in a day than I would in a week, even when I was at my peak, let alone my present condition.
Recorded Becky Quick, CNBC “Squawk Box”, recorded in Omaha; CNBC's own transcript of its own broadcast, 31 March 2026 source ↗
Question What does happiness look like for you when life is going well? Identity & self
The reaction of my family and me to our extraordinary good fortune is not guilt, but rather gratitude. Were we to use more than 1% of my claim checks on ourselves, neither our happiness nor our well-being would be enhanced. In contrast, that remaining 99% can have a huge effect on the health and welfare of others.
Recorded His own pledge letter, written on joining the Giving Pledge in 2010, The Giving Pledge, 2010 source ↗
Question What are you unwilling to optimise? Values & belief
Charlie and I decided long ago that in an investment lifetime it's just too hard to make hundreds of smart decisions. That judgment became ever more compelling as Berkshire's capital mushroomed and the universe of investments that could significantly affect our results shrank dramatically. Therefore, we adopted a strategy that required our being smart - and not too smart at that - only a very few times. Indeed, we'll now settle for one good idea a year. (Charlie says it's my turn.)
Recorded His letter to Berkshire Hathaway shareholders in the 1993 annual report, Berkshire Hathaway Inc., February 1994 source ↗
Question Who alive today do you admire most, and what draws you to them? Values & belief
I think that Jay Powell in when, when the epidemic broke out, I think he acted in March of 2020 and I think if he'd waited two or three weeks, it would have been a disaster. Once the dominoes start toppling, they just start toppling and, and, and, and that line is shorter than anybody thinks, and it topples faster. And I think he did exactly the right thing, and he, he did it even stronger than Volker did. You know, I mean, he, he and Volker are my heroes at the Fed.
Recorded Becky Quick, CNBC “Squawk Box”, recorded in Omaha; CNBC's own transcript of its own broadcast, 31 March 2026 source ↗
Question What became visible only after your working life slowed down or ended? Time & hindsight
I go in every day to the office. I don't accomplish hardly anything. I mean, in terms of – it just takes me way longer to do things. And Greg is so good. It was kind of embarrassing how good he is, because he has covered – you know, we've got about 200 businesses within Berkshire, you know, that came about, and I can't name the manager's names or their wives names, or – and I haven't seen them, you know, in a long time.
Recorded Becky Quick, CNBC Squawk Box, 31 March 2026 source ↗
Question What is one of the best investments you have made — of money, time, or energy? Money & investment
We've just passed a milestone: Twenty years ago, on January 3, 1972, Blue Chip Stamps (then an affiliate of Berkshire and later merged into it) bought control of See's Candy Shops, a West Coast manufacturer and retailer of boxed-chocolates. The nominal price that the sellers were asking - calculated on the 100% ownership we ultimately attained - was $40 million. But the company had $10 million of excess cash, and therefore the true offering price was $30 million. Charlie and I, not yet fully appreciative of the value of an economic franchise, looked at the company's mere $7 million of tangible net worth and said $25 million was as high as we would go (and we meant it). Fortunately, the sellers accepted our offer. The sales of trading stamps by Blue Chip thereafter declined from $102.5 million in 1972 to $1.2 million in 1991. But See's candy sales in the same period increased from $29 million to $196 million. Moreover, profits at See's grew even faster than sales, from $4.2 million pre-tax in 1972 to $42.4 million last year.
Recorded His letter to Berkshire Hathaway shareholders in the 1991 annual report, Berkshire Hathaway Inc., February 1992 source ↗

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