My mother said — and I didn’t realize how well it works — when I’d bring a drawing to her, she said, “I don’t look at the drawing. I looked at the child, and if the child was excited, I got excited.” And then we could discuss it. Because we were bringing something that meant something to me as a child. And so she would join in my lassitude, or my excitement, or my frustration. She wasn’t a psychologist, but she did understand this simple matter. Also, it accomplishes the only thing that has any meaning to a little child. The only thing an adult can give a child is time. That’s all, there isn’t anything else. That’s the only thing they need, really, is time. If you give them time, you’ll have to be understanding of them and give them time.
What is something you were told by a parent, teacher, or mentor that you still repeat to yourself?
Question
What is your greatest fear?
Identity & self
Question
What do you consider your greatest achievement?
Craft & work
Question
What does love feel like?
Relationships
Question
In the last five years, what new belief, behaviour, or habit has most improved your life?
Daily life
Question
What is the biggest obstacle you have faced professionally?
Craft & work
Question
What are you most proud of?
Identity & self
A supervisor once told me that an amateur is someone eager for knowledge. Start by looking to learn the things you don’t know.
Toyota Fudosan employee, Toyota Group genba-leader dialogue, Toyota Times, 29 February 2024 source ↗
Others on this question
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Chuck Jones
Animator, cartoon director and screenwriter
Norman Borlaug
Plant pathologist and agronomist; Nobel Peace Prize, 1970
Oh, my granddad was ahead of his time. He was always in favor of education. My dad and mother were too, but Granddad was very aggressive in that. You know, as he used to say, “You’ve got to fill your head with new ideas so you can use them later to improve your own status and that of the neighborhood.”
Recorded
Academy of Achievement recorded interview, American Academy of Achievement, 12 May 2008
source ↗
Anthony Fauci
Physician and immunologist; director of the U.S. National Institute of Allergy and Infectious Diseases, 1984–2022
And what this person told me was that what you need to do is that, when you go to the White House, always say in the back of your mind that this may be the last time I’m going there because I might have to tell this president something he doesn’t like.
Recorded
Academy of Achievement recorded interview, American Academy of Achievement, 22 August 2017
source ↗
Lynsey Addario
Photojournalist and war photographer; Pulitzer Prize winner, 2009
My parents also said, “Don’t follow money. Follow your heart and you’ll be successful.” That’s all they told me and my sisters.
Recorded
Academy of Achievement recorded interview, American Academy of Achievement, 21 October 2017
source ↗
More from Akio Toyoda
View profile →Everybody is shifting to BEVs, this is the biggest fear for me. Three or four years ago, I was the only one to say to the media that I love smell, I love sound and I love engines, and I want to keep the jobs for engine suppliers.…But it seems to me that I’m the only one. I feel very alone.
Above all, the transformation into a product-centered company. I believe that laid the foundations for future growth and allowed me to hand over to the next leadership.
Recorded
overseas dealer representatives and guests, Akio Toyoda’s Juku, Toyota Times, 14 November 2023
source ↗
In a word, love. It’s all based on love. Even at the public hearings, there was love for Toyota, and I managed to pull through because there were people who felt it and supported me.
Recorded
overseas dealer representatives and guests, Akio Toyoda’s Juku, Toyota Times, 14 November 2023
source ↗
Even I can't predict what kind of car we will be driving 20 years from now, but my time at Babson taught me to embrace change rather than run from it, and I urge all of you to do the same.
Recorded
Babson College Graduate Commencement, Babson College (Babson Thought & Action), 21 May 2019
source ↗
I was raised not to dream. I was told to live for others, so I don’t have many dreams, but I face countless obstacles and challenges. Arrogance, conflict, criticism, insults, inaction. At Toyota, there was so much rationalizing of why things couldn’t be done. As if doing nothing was the best option.
Recorded
overseas dealer representatives and guests, Akio Toyoda’s Juku, Toyota Times, 14 November 2023
source ↗
And in the process, we have been able to share this core value with the 200,000 people at Toyota operations, dealers, and suppliers in this country. That is what I am most proud of.
Recorded
U.S. House Committee on Oversight and Government Reform, Toyota Motor Corporation Official Global Website, 24 February 2010
source ↗
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