President of Toyota Motor Corporation, 2009–2023; chairman from 2023
I was raised not to dream. I was told to live for others, so I don’t have many dreams, but I face countless obstacles and challenges. Arrogance, conflict, criticism, insults, inaction. At Toyota, there was so much rationalizing of why things couldn’t be done. As if doing nothing was the best option.
overseas dealer representatives and guests, Akio Toyoda’s Juku, Toyota Times, 14 November 2023 source ↗