Because there are so many business we do across the boundaries. So, I think this is the only way a Japanese service company can really, truly become the global organization.

Most people, these days, they don’t even believe in reincarnation. They’d say, you only go around once.

I don't want to look sexy in photographs. I think it's an easy option. I'm so sick of girls pushing their boobs up in Myspace photographs. I hate the way women want to be "hot" all the time.

So I think that what people misunderstand is somehow the best jobs are the ones that bring you happiness all the time. I don’t think that that’s right.

I think the cycles of demand and ... .

I think the cycles of demand and ... .

I think the cycles of demand and ... .

Most people think that culture is something that happens to them, but what is important is that you take responsibility for culture — after all it's just a reflection of all of us, our every behavior and every action of ours.

I think the cycles of demand and ... .

And this is where, a couple of years before I had become CEO, I had read this book by Carol Dweck out of Stanford [University] called “Mindset,” which was more in relation to my kids. And the simple concept in that book, which I loved a lot, was it's better to be a learn-it-all even if the know-it-all has more innate capability, because the learn-it-all ultimately will do better. And I said, well, that applies to CEOs. That applies to companies made up of people. And I said: What if we introduce that as the meme to have the cultural dialogue at Microsoft?