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Steve Jobs

Co-founder and chief executive of Apple; co-founder of NeXT; chief executive of Pixar

Recorded said elsewhere, not written here
Your time is limited, so don't waste it living someone else's life. Don't be trapped by dogma — which is living with the results of other people's thinking. Don't let the noise of others' opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.

Stanford University 114th Commencement, Stanford News (Stanford University), 12 June 2005 source ↗

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Susan Wojcicki Chief executive of YouTube; Google's first marketing manager
Life doesn't offer you the perfect opportunity at the perfect time. Opportunities come when you least expect them ... Rarely are opportunities presented to you in a perfect way. In a nice little box with a yellow bow on top. ‘Here, open it, it's perfect. You'll love it.’ Opportunities -- the good ones -- are messy, confusing and hard to recognize. They're risky. They challenge you.
Recorded Johns Hopkins University Commencement, Class of 2014, HuffPost, May 2014 source ↗
Lech Wałęsa President of Poland, 1990–1995; co-founder and chairman of the Solidarity trade union
When I recall my own path of life I cannot but speak of the violence, hatred and lies. A lesson drawn from such experiences, however, was that we can effectively oppose violence only if we ourselves do not resort to it.
Recorded Oslo City Hall (lecture read on his behalf by Bogdan Cywiński), The Nobel Foundation, 11 December 1983 source ↗
Patti Smith Musician, poet and photographer
Build a good name. Keep your name clean. Don’t make compromises. Don’t worry about making a bunch of money or being successful. Be concerned about doing good work and protect your work. […] Protect your work and if you build a good name, eventually that name will be its own currency.
Recorded Christian Lund, Louisiana Literature festival, Louisiana Museum of Modern Art, 24 August 2012, Louisiana Channel, Louisiana Museum of Modern Art, 24 August 2012 source ↗
Benazir Bhutto Prime Minister of Pakistan, 1988–1990 and 1993–1996
I’d tell them, “If you believe in something, go for it, but know that when you go for it there’s a price to be paid. Be ready to pay that price and you can contribute to the welfare of society, and society will acknowledge you and respect you for it. And don’t be afraid. Don’t be afraid.”
Recorded Academy of Achievement recorded interview, American Academy of Achievement, 27 October 2000 source ↗

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Question What bad recommendations do people in your field repeat too often? Craft & work
No. We have a lot of customers, and we have a lot of research into our installed base. We also watch industry trends pretty carefully. But in the end, for something this complicated, it's really hard to design products by focus groups. A lot of times, people don't know what they want until you show it to them.
Recorded Andy Reinhardt, Business Week Q&A in the Apple boardroom, extended online-only version, 25 May 1998 source ↗
Question How much rewriting or revision do you typically do? Craft & work
We tried make something much more holistic and simple. When you first start off trying to solve a problem, the first solutions you come up with are very complex, and most people stop there. But if you keep going, and live with the problem and peel more layers of the onion off, you can oftentimes arrive at some very elegant and simple solutions. Most people just don't put in the time or energy to get there.
Recorded Steven Levy, Newsweek interview, 16 October 2006 source ↗
Question What worries you about getting older? Time & hindsight
It’s often the same with any new, revolutionary thing. People get stuck as they get older. Our minds are sort of electrochemical computers. Your thoughts construct patterns like scaffolding in your mind. You are really etching chemical patterns. In most cases, people get stuck in those patterns, just like grooves in a record, and they never get out of them.
Recorded David Sheff, Playboy Interview, February 1985 source ↗
Question How would you want people to remember you? Death & what remains
I think the work speaks for itself. I don't think that people have special responsibilities just because they've done something that other people like or don't like. I think the work speaks for itself. I think people could choose to do things if they want to but we're all going to be dead soon, that's my point of view. Somebody once told me, they said "Live each day as if it would be your last and one day you'll certainly be right." I do that. You never know when you're going to go but you are going to go pretty soon. If you're going to leave anything behind its going to be your kids, a few friends and your work. So that's what I tend to worry about.
Recorded Daniel Morrow, Smithsonian Institution Oral and Video Histories, for the Computerworld Smithsonian Awards Program, 20 April 1995 source ↗

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