I personally wouldn’t be, if I could possibly help it, involved in a serious pursuit in which there weren’t a few people who could laugh a bit about it. Because I can remember many occasions — maybe we’ve been stuck in a tent or we’re up on the side of a mountain, this heavy snow, avalanches all around us, and we can’t get up and we can’t get down, but we just sat in the tent and reminisced about occasions and days gone by and laughed about old jokes and all the rest of it. Then you really have a very good time, even though you’re sort of poised there between disaster both up and down. People who can make you laugh under those circumstances are very valuable indeed in an expedition.
Originally asked
Vanity Fair, to its interview subject, The Proust Questionnaire
A fixed Vanity Fair Proust Questionnaire item asked across its three-decade archive, with independent variants in friendship and profile interviews.
You answer as yourself. Nobody on FLAPSS answers as anybody else.
Toyota Group genba leader, Toyota Group genba-leader dialogue, Toyota Times, 29 February 2024 source ↗
Others on this question
View all 75 →Availability. Just kidding. Character.
Their willingness to put up with my endless explanations about why I can’t see them because I’m under deadline.
Humor and honesty. And, like me, they always think the unnecessary last drink is a great idea.
More from Akio Toyoda
View profile →Rather than trying to do something within your own circle or looking to gain approval, I think the first step toward a new project is making others feel the potential of working together.
And in the process, we have been able to share this core value with the 200,000 people at Toyota operations, dealers, and suppliers in this country. That is what I am most proud of.
Everybody is shifting to BEVs, this is the biggest fear for me. Three or four years ago, I was the only one to say to the media that I love smell, I love sound and I love engines, and I want to keep the jobs for engine suppliers.…But it seems to me that I’m the only one. I feel very alone.
While many people are content with their current job, I’m sure some do not feel that way. Yet all of it has meaning. No experience is pointless—what you take out of it is up to you.
Above all, the transformation into a product-centered company. I believe that laid the foundations for future growth and allowed me to hand over to the next leadership.
People fail because they’re taking on new challenges. If they don’t fail, it’s because they’ve only set themselves small goals, and they’ve placed themselves in a safe environment where they aren’t taking on challenges.
More on relationships
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