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Steve Jobs

Co-founder and chief executive of Apple; co-founder of NeXT; chief executive of Pixar

Recorded said elsewhere, not written here
We tend to focus much more. People think focus means saying yes to the thing you've got to focus on. But that's not what it means at all. It means saying no to the hundred other good ideas that there are. You have to pick carefully.

Betsy Morris, Fortune interview, Kona, Hawaii, March 2008 source ↗

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Winston Churchill Prime Minister of the United Kingdom, 1940–1945 and 1951–1955; Member of Parliament 1900–1964
I hope not too much on them. Well, really, we have to concentrate on the grim emergencies, and when we have solved them, we shall be in a position to deal with the future of the world in a manner to give the best results, and the most lasting results, for the common peoples of all the lands. But one has only a certain amount of life and strength, and only so many hours in the day, and other emergencies press upon us too much to be drawn into those very, very complicated, tangled, and not in all cases attractive jungles.
Recorded An unnamed correspondent at the White House press conference, Joint press conference with President Franklin D. Roosevelt, the White House, The American Presidency Project, 23 December 1941 source ↗
Adam Peaty British swimmer; Olympic champion 2016 and 2021
I'm tired, I'm not myself and I'm not enjoying the sport as I have done for the last decade. Some might recognise it as burnout; I just know that over the last few years I haven't had the answers.
Recorded Public statement announcing his break from swimming, April 2023, The Independent, 1 July 2023 source ↗
Richard Feynman Theoretical physicist; Nobel laureate in Physics, 1965
the colonel said I shouldn't tell them how the neutrons work and all the details because we want to keep things separate, so just tell them what to do to keep it safe.
Recorded Engineering and Science / Caltech Magazine, 1976 source ↗
Ory Okolloh Co-founder of Ushahidi; lawyer and open-government activist
I am personally passionate and anal about non-negotiables. If those needs aren't met, I quit. Life is too short to play-act if you don't have to.
Recorded Quartz written questionnaire source ↗

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Question What worries you about getting older? Time & hindsight
It’s often the same with any new, revolutionary thing. People get stuck as they get older. Our minds are sort of electrochemical computers. Your thoughts construct patterns like scaffolding in your mind. You are really etching chemical patterns. In most cases, people get stuck in those patterns, just like grooves in a record, and they never get out of them.
Recorded David Sheff, Playboy Interview, February 1985 source ↗
Question When did you last change your mind about something important? Change of mind
I used to think that technology could help education. I've probably spearheaded giving away more computer equipment to schools than anybody else on the planet. But I've had to come to the inevitable conclusion that the problem is not one that technology can hope to solve. What's wrong with education cannot be fixed with technology. No amount of technology will make a dent. It's a political problem.
Recorded Gary Wolf, Wired 4.02, February 1996 source ↗
Question What bad recommendations do people in your field repeat too often? Craft & work
No. We have a lot of customers, and we have a lot of research into our installed base. We also watch industry trends pretty carefully. But in the end, for something this complicated, it's really hard to design products by focus groups. A lot of times, people don't know what they want until you show it to them.
Recorded Andy Reinhardt, Business Week Q&A in the Apple boardroom, extended online-only version, 25 May 1998 source ↗
Question What do you do when you feel creatively stuck? Craft & work
We called that the 'story crisis,' and we never expected to have another one. But you know what? There's been one on every film. We don't stop production for five months. We've gotten a little smarter about it. But there always seems to come a moment where it's just not working, and it's so easy to fool yourself - to convince yourself that it is when you know in your heart that it isn't.
Recorded Betsy Morris, Fortune interview, Kona, Hawaii, March 2008 source ↗

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